National Collegiate Athletic Association and advertising agency Leo Burnett Detroit have released a very funny campaign just recently.
The spot promotes a support for the extra curricular activities in sports. The athletes have to know that they will receive encouragement and will have NCAA’s backing in their endeavour. The creatives have pushed this idea to its limits, which has resulted into this funny spot: see how the orchestra supports students even while they are studying! Stay tuned for more videos from the campaign.
Watch the spot and have a good laugh.